We brand, strategise and design, so good companies can do powerful things.
goto: /TIDALIS
TIDALIS
Software
Securing the Earth’s maritime transport system
When Saab divested its Maritime Traffic Management operation, they engaged us to create the new brand. The challenge (from strategy and naming, to branding, digital design, and simultaneous launch in three time zones) was to create something fresh, while leveraging the company’s rich heritage.
goto: /ANYONE
ANYONE
Software
Home-owning made possible
Anyone.com is set to solve the housing crisis with an innovative new financing model that makes the dream of home-ownership possible for, well, anyone. For this ambitious start-up, we needed to create a brand that felt both disruptive and stable. Anyone had to have all the warmth of home, while inspiring the kind of confidence required for big-money transactions to take place on the platform.
02
SERVICES
goto: /Create
Create
Develop a new brand that brings your big idea vividly to life. Start with a strategic advantage over your competitors and punch above your weight.
goto: /REBRAND
REBRAND
Leverage your experience to become more relevant and increase your market share. This is an opportunity to overhaul your brand and re-imagine your identity.
goto: /Refresh
Refresh
Invigorate your brand without losing customer recognition. Update core assets, discard what no longer serves you, and introduce new elements to create a more distinctive, durable brand.
goto: /Carveout
Carveout
Create a valuable new brand, while drawing strength from the established root structure. Retain loyal staff and customers and evolve your core offering.
goto: /Pivot
Pivot
Manoeuvre to take swift advantage of market opportunities. Tailor your offer, develop powerful communication assets, and vitalise your strategy.
goto: /ASSESS
ASSESS
Run a diagnostic on your current brand to gauge its strengths and weaknesses. Decide, based on this, what sort of approach best supports your goals.
04
MAKE CONTACT
